Charles David's Sons, Inc.

Home Decorating Center

The best home decorating services in Watertown, WI

More than Just Paint

In our Home Decorating Center our professionals will help you coordinate your home decor needs. We feature quality products including:

* Pratt Lambert Paint and other paint supplies
* Wolman Deck Stains & Old Masters Stains
* Wallpaper & wallpaper supplies
* Stencils & Stencil patterns
* Window shades & window blinds by Graber or Kirsh.
* Zinsser Primers and Sealers

Stop in for a personal consultation with one of our home decorating specialists.

Watertown Gallery & Picture Framing Shop

Our Watertown WI gallery and frame shop facing Madison street offers:

Fine art prints by Charles Peterson, Michael Sieve, Judy Larson, Scott Zoellick, Sam Timm, Greg Benson, Mark Keathley and others represented by Wild Wings Galleries and Thunder Mountain.

Visit Nora, nationally certified picture framer for your custom framing needs, including shadow boxes, art on canvas and needlework.
  • Terry Redlin
  • Somerset House
  • Hadley House
  • and many more…

We have a wide selection of Frames

Find the largest selection of picture frames, framing accessories, and more at our Watertown WI location on Madison street.

Charles David’s Sons, Inc. has the largest most diverse selection of picture frames anywhere in Jefferson and Dodge County. Featuring great prices on ready made picture frames, custom picture frames, wood picture frames, metal picture frames, plein air frames, photo frames, art frames and wall frames of all sizes, styles and finishes. Our National Certified picture framer will transform your digital images and photo enlargements into the perfect photo gifts for weddings, anniversaries, birthdays and holidays. We represent the finest quality craftsmanship available, being in business since 1895 gives us years of experience and relied on by professional artists, photographers, designers.

What our customers say

Aaron David supplied us with beautiful samples of stain colors to help us confirm a great new look!
Robin Mags

There are two parts of this family owned store. The art/framing/matting portion does wonderful work in helping you select just the right mat/frame/picture combination. The ladies are very friendly.

Kacy Grommesh
A real store where people are waiting to help me with a wide range of products and expertise.
Alice Mirk

Four Generations of Community Service

Quality lasts a long time—which is why Charles David’s Sons, Inc. has been in business since 1895. For over a century generations of local families have depended on this mainstay business in the heart of downtown Watertown, Wisconsin.

“The store was originally established as a paint store and painting contractor by my grandfather, Charles David,” says owner John David. “Today we also provide window treatments, a sign shop, and picture framing.”

Born in Watertown, John worked in his father’s store as a teenager before leaving to attend Indiana University. He taught U.S. history at Watertown High School for several years before joining the family business in 1972. He also served as mayor of Watertown from 2001-2007.

“I learned from my father the number-one key to business success is customer service,” says John. ”We bend over backwards to do whatever we can to meet our customers’ needs. For example, if a customer’s in the middle of a job and comes in for more paint and we happen to be out, we’ll drive to Madison or Milwaukee to get it that same day so the customer won’t be inconvenienced. Almost all of our suppliers are local, which allows us to get to know them really well.”

Only the Highest Quality

John and his staff learn about the products they carry by using them on their own home projects. “Over the years have used almost everything we carry,” says John. “That’s the best way to determine quality. We also take into account recommendations from other dealers, commercial painters who tell us what works best for them, and of course customer feedback as well.”

The store strives to keep its prices low. “We are pretty darned competitive, even with the big box stores,” comments John. “For example, our paint ranges in price from $15 to $42 per gallon, suitable for any budget. We carry Pratt & Lambert Paint because of its long history, complete line of products, and the fact it flows nicely, covers well, and is easy to use.”

If there’s a problem with a product, the return policy is hassle-free. “We always help the customer troubleshoot the problem first,” says John. “Maybe it’s not the product—maybe it’s a problem with the application or possibly the prep work. We try to figure it out, but of course if the product is defective we replace it at no cost.”

Charles David’s Sons: Four Generations of Community Service
Charles Davids Sons Watertown
charles davids sons paint in watertown

Visit Us

Our Location

306 E Madison St,
Watertown, WI 53094

Working Hours

M-F: 8am-5pm
Sat: Closed
Sun: Closed

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